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Affiliation(s)

Zhejiang University International Business School Singapore Center; Deputy Director of the Proposal Committee of Fujian Overseas Students Association, Fuzhou, China
Xi’an Jiaotong-Liverpool University, Suzhou, China

ABSTRACT

In the context of deepening digital economy development and intensifying global technological competition, the collaborative application of single-agent and multi-agent systems (MAS) is becoming a core driving force for high-tech enterprises to reconstruct their innovation (Innovation), creation (Creation), and value creation (Value Creation) capabilities (referred to as the “three-creation” capabilities). This paper focuses on the perspective of customer value creation, systematically exploring how the collaboration between single agents and multi-agents drives strategic management transformation, business process reengineering, and organizational capability upgrading in high-tech enterprises. Through case studies of Microsoft and China Mobile, literature reviews, and survey research methods, the paper analyzes the current status and challenges of domestic and international tech enterprises, interprets key theoretical models, and reveals the core mechanisms of agent collaboration in enhancing organizational efficiency and effectiveness through in-depth analysis of typical cases such as Microsoft, Huawei, and China Mobile. The study proposes key pathways for the evolution from single-agent to multi-agent applications, covering four dimensions: technical architecture, human-machine collaboration, organizational mechanisms, and data governance, and provides targeted policy recommendations for China’s tech enterprises to achieve digital and intelligent transformation through multi-agent systems. The research indicates that building an efficient single-multi-agent collaboration system is a strategic choice for high-tech enterprises to cope with complex environments and achieve sustainable competitive advantages.

KEYWORDS

single intelligence, group intelligence, group intelligence collaboration, China high-tech enterprises, mechanisms and paths, customer value creation, digital and intelligent transformation, organizational change

Cite this paper

Qiu Fengcai, Qiu Yifu. From Individual Intelligence to Group Intelligence: Research on the Mechanism and Pathway of Creating Customer Value Through Collaborative Innovation in Chinese High-Tech Enterprises. Economics World, Jan.-Mar. 2026, Vol. 13, No. 1, 1-16. doi: 10.17265/2328-7144/2026.01.001

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